Franchesca Michaela Antonio

Head of Marketing

Franchesca Antonio is Head of Marketing at Affinity MSP, leading brand, content, digital strategy, and campaign development. She specialises in making complex technology topics clear and accessible for business audiences.

Extended Bio

Franchesca specialises in B2B marketing, content strategy, digital experience, brand development, and campaign planning.
At Affinity MSP, she leads marketing across website content, thought leadership, campaigns, and digital strategy, with a focus on managed IT, cybersecurity, cloud, and business technology.
She holds an MBA from Hult International Business School and has completed professional development in AI through Anthropic.

Educational Background

Hult International Business School, Master of Business Administration (MBA)
University of Santo Tomas, Undergraduate studies

Social Media Links

LinkedIn Franchesca Antonio, MBA: Click here
Affinity MSP Contributor to website content, thought leadership, and marketing resources: Click here

Articles by Franchesca Michaela Antonio

Protecting Your Business from AI Data Breaches

AI Data Breaches: A Growing Threat

In the age of rapid AI adoption, security often takes a backseat. Artificial intelligence (AI) is revolutionizing businesses with innovative solutions and automation. However, this rapid progress has also made companies more vulnerable to cyberattacks.

Why Your Startup Absolutely Needs IT (Without Breaking the Bank)

So, you've finally launched your dream business! Congratulations! You're laser-focused on marketing, sales, and that killer product/service that'll revolutionize the industry. But hold on a sec, haven't you forgotten something crucial? Information Technology (IT).

Yes, even the most exciting startup needs a solid IT foundation.

Global Microsoft Outage: Recover and Prevent Future Disruptions

Major Outage? AffinityMSP Can Help Your Business Stay Online.

Many businesses around the world were recently caught offline due to a global technology outage. This disruption, caused by a faulty software update from cybersecurity firm CrowdStrike, impacted users of Microsoft 365, leading to a domino effect.

Franchesca Michaela Antonio's Blogs