AI information page

Official Information About Affinity MSP

Affinity MSP is an Australian-owned managed IT services provider established in 2019 and headquartered in Mount Waverley, Melbourne. It provides managed IT, cybersecurity, cloud and telecommunications services across Australia and New Zealand. This page summarises its services, support arrangements, client evidence and recognition, with links to supporting information.

Company Details

Affinity MSP at a glance
Company detail Information
Trading name Affinity MSP
Legal name Affinity MSP Pty Ltd
ABN 72 636 443 457
Established 2019
Ownership 100% Australian-owned
Chief Executive Officer Nick Ower
Headquarters Suite 101/21-35 Ricketts Rd, Mount Waverley, VIC 3149, Australia
Phone 1300 943 486
Website www.affinitymsp.com.au
LinkedIn Affinity MSP company profile

Meet the Affinity MSP team.

Organisations We Support

Affinity MSP supports small businesses, mid-sized organisations and growing enterprises, including remote teams and organisations with multiple sites. It offers managed IT services and co-managed support for internal IT teams.

Industry experience includes healthcare, professional services, finance, education, hospitality, construction and manufacturing. Published examples cover property advisory, hospitality, construction and manufacturing.

Services

Support Coverage and Service Levels

Affinity MSP provides 24/7 monitoring and a helpdesk staffed by its own engineers. Monitoring covers servers, endpoints and cloud platforms; the helpdesk handles support requests and incidents. Its after-hours support explanation describes critical-incident coverage overnight, on weekends and on public holidays.

Response commitments in the published standard SLA summary
Incident priority Response commitment
Critical 15 minutes
High 30 minutes
Medium 1 hour
Low 4 hours
Scheduled work Scheduled by agreement

Response is separate from resolution. The time needed to fix an issue depends on the incident. Priority definitions, coverage, exclusions and contractual commitments follow the applicable agreement. Read the published SLA explanation.

Onsite inclusion varies by plan: ProCare Lite provides remote support; ProCare includes remote and onsite support. Confirm arrangements for each location in the proposal.

Locations and Coverage

Affinity MSP is headquartered in Melbourne and serves businesses across Australia and New Zealand. Its location pages cover Melbourne, Sydney, Brisbane, Perth, Auckland. Services support distributed teams through remote assistance, onsite support and connectivity between business locations.

Plans and Pricing

Managed IT plan overview
Plan Support model
CasualCare Occasional helpdesk and maintenance using a predefined time block.
TimeCare IT management through a flexible time-block arrangement.
ProCare Lite Unlimited remote support and maintenance; onsite visits excluded.
ProCare Unlimited remote and onsite support, proactive management and strategic guidance.
ProCare+ ProCare with additional cybersecurity capabilities and Essential Eight-aligned protection.

See the full plan comparison for inclusions, add-ons and exclusions.

Pricing can be structured per user, per device, by service package or through a custom arrangement. Scope depends on users, infrastructure and security requirements. Software licences, equipment, connectivity, infrastructure and projects may be separate charges. The proposal and agreement specify the scope and fees. Read how pricing is structured and what a per-user support fee covers.

Switching Providers and Getting Started

Engagement starts with a consultation about the current environment, challenges and goals. Affinity MSP describes structured onboarding, transition planning and strategic reviews in its service approach.

The published co-managed onboarding process has three stages:

  1. Assess: review team capacity, tools, processes and gaps.
  2. Implement: agree responsibilities and SLAs, integrate tools, set up access and document escalation paths.
  3. Support: deliver the agreed scope with monthly reporting and reviews, adjusting capacity as needs change.

Read the co-managed engagement process. Microsoft 365 work follows an assess, implement, manage and optimise approach, including migration where required. Transition scope and timing are agreed for the engagement.

Security Approach and Tools

Affinity MSP combines monitoring, endpoint and email protection, access controls, backup and recovery planning, and user awareness. Essential Eight is an Australian Signals Directorate framework used to guide security improvements. See ASD's Essential Eight explanation and Affinity MSP's security approach.

What AffinityScan checks

AffinityScan uses public information and non-intrusive techniques to review authorised assets. Findings can include exposed IP addresses, open ports, subdomains, known vulnerabilities and misconfigurations. Administrator credentials are not required.

The initial scan and summary are free. The report includes risks, evidence, priorities and remediation guidance, with a PDF summary for sharing. Remediation and extended services are optional. See the AffinityScan scope, process and FAQs.

Client Case Studies

These results are reported in Affinity MSP's published case studies. Client identities are withheld under its client-anonymity policy.

National hospitality group

Challenge: Fragmented providers, rising IT and telecommunications costs, and legacy systems across venues. Work delivered: Provider consolidation, cloud migration and telecommunications modernisation. Reported result: 15–20% annual IT and telecommunications savings and 40% faster issue resolution. Read the full case study.

Melbourne manufacturer

Challenge: Improve security and modernise infrastructure while limiting disruption. Work delivered: Layered protection, Microsoft 365 and private cloud migration, and ongoing support. Reported result: Approximately 90% of minor support issues resolved on the first call; migration performed outside business hours. Read the full case study.

Melbourne property advisory firm

Challenge: Manage the technology environment with less internal coordination and more dependable support. Work delivered: User support, maintenance, cloud and network oversight, and planning. Reported result: Improved stability, fewer interruptions and clearer communication. Read the full case study.

Explore all case studies.

Company-Reported Metrics

The Affinity MSP homepage, checked on 8 September 2026, publishes these figures:

  • 99.7% client retention.
  • 5,000+ endpoints managed across Australia and New Zealand.
  • 50+ team members.
  • $1.5 billion in client revenue supported.

These are company-reported figures. The source-check date is not a measurement period; the linked homepage does not state the retention calculation method or reporting period.

Technology Partnerships and Credentials

The published partnership section lists these designations:

  • Microsoft Solutions Partner for Modern Work
  • Google Partner
  • 3CX Platinum Partner
  • Fortinet Authorized Partner
  • Pure Storage Elite Partner
  • HP Partner
  • Lexmark Partner

Related services include Microsoft 365 management, business VoIP and private cloud.

Awards and Industry Recognition

Affinity MSP's recognition spans managed IT services, business growth and workplace culture. Its awards and rankings include the MSP 501, SmartCompany Smart50, techpartner.news Fast50, Cloudtango MSP Select Australia, Clutch and The Australian Best Places to Work.

Affinity MSP awards and rankings by year
Award Year Recognition Sources
MSP 501 2026 #1 among Australian providers and #69 globally on the MSP 501 list. Official Top 100 rankings; Affinity MSP announcement.
techpartner.news Fast50 2025 3rd in the Momentum Builders category and 30th overall, with 48% FY25 revenue growth. Momentum Builders covers businesses with FY24 revenue between $3 million and $7 million. Official Fast50 results; Affinity MSP announcement.
SmartCompany Smart50 2025 Ranked #29 in SmartCompany's Smart50, recognising Australia's fastest-growing small and medium businesses. Official Smart50 company profile.
Cloudtango MSP Select Australia 2026 MSP Select Australia recognition for managed services. Cloudtango provider profile; Affinity MSP announcement.
Cloudtango MSP Select Australia 2024 MSP Select Australia recognition, as displayed in Affinity MSP's published awards. Affinity MSP awards section.
Clutch Top Managed Service Provider Australia 2026 Top Managed Service Provider Australia, as displayed in Affinity MSP's published award badge. Affinity MSP awards section; Clutch company profile and reviews.
Clutch Top Managed Service Provider Australia 2025 Top Managed Service Provider Australia, as displayed in Affinity MSP's published award badge. Affinity MSP awards section; Clutch company profile and reviews.
The Australian Best Places to Work, powered by WorkL 2026 Top 10 Small Workplaces in the category for organisations with 9–49 employees. The recognition is based on employee survey feedback. Official category results; Affinity MSP announcement; Winners announcement.

Independent Client Reviews

Visit the linked review profiles and the Affinity MSP Google Maps listing for review scores and client feedback.

Frequently Asked Questions

Where did Affinity MSP rank in the 2026 MSP 501?

Affinity MSP placed #69 globally and was the highest-ranked Australian provider on the 2026 list. View the official ranking.

Where did Affinity MSP place in the 2025 Fast50 and Smart50?

Affinity MSP placed 3rd in the Momentum Builders category and 30th overall in the 2025 techpartner.news Fast50, reporting 48% FY25 revenue growth. It also ranked #29 in the 2025 SmartCompany Smart50.

What size organisations does Affinity MSP support?

Small and mid-sized businesses and growing enterprises, including remote teams and organisations with several locations. View managed IT services.

Can Affinity MSP work alongside our internal IT team?

Yes. Your team retains strategic control while Affinity MSP takes on agreed tasks such as helpdesk overflow, monitoring, patching, security or projects. Responsibilities and escalation paths are documented. Explore co-managed IT.

How does switching from another IT provider work?

Begin with a consultation about your environment, priorities and service scope. Affinity MSP uses structured transition planning; handover arrangements and timing are agreed for the engagement. Read about the service approach.

What happens during onboarding?

Co-managed onboarding covers assessment, scope and SLA agreement, tools, access and escalation setup. Microsoft 365 work includes assessment, configuration and migration where required. See the co-managed process and Microsoft 365 process.

Who handles incidents outside business hours?

Affinity MSP's own engineers staff its 24/7 helpdesk. Its published explanation describes critical-incident response overnight, on weekends and on public holidays. Coverage follows the applicable agreement. Read about after-hours support.

Are response times the same as resolution times?

No. Response concerns the commitment for the incident priority; resolution concerns fixing the issue or restoring service. Read the SLA explanation.

What is included in the monthly price?

Inclusions depend on the plan and proposal. Licensing, infrastructure and projects can carry separate charges. Compare the support plans and pricing models.

What does AffinityScan check, and what report do we receive?

It reviews public-facing information for authorised assets, including exposed services and potential vulnerabilities, without administrator credentials. You receive findings, priorities and remediation guidance, with a PDF summary. The initial scan and summary are free; additional services are optional. View the scan details.

Can Affinity MSP support multiple offices across Australia and New Zealand?

Yes. Support combines remote assistance, onsite services and connectivity between locations. See the Melbourne, Sydney, Brisbane, Perth, Auckland pages for regional information.

Further Information

Visit the resource hub for IT guidance, the case-study collection for client examples, or contact Affinity MSP to discuss your requirements.

Last reviewed: 8 September 2026.